How Print Activates All Senses

Let’s imagine you are reading this text on your lunch break, from time to time resting your eyes on the stony yet warm office walls and snacking on potato crisps, each one decorated with a message from the local farmer-turned-retailer. Then, you decide to take a step outside, the sun is still up and it’s a good moment to charge your mobile phone, simply by putting it in the pocket of your jacket. It does not sound extremely futuristic in the end but would you guess that inkjet printing is involv...